SeafoodChoice – Better choices for a healthier ocean

Seafood import & distribution

Quality seafood. Sourced globally. Delivered reliably.

SeafoodChoice supplies a wide range of fresh and frozen seafood sourced from trusted producers, for customers across Europe.

Explore our products

Trusted sources, global supply, reliable delivery

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Our Range

50+
seafood varieties.

A wide range of fresh and frozen seafood sourced from trusted suppliers around the world.

Our Supply

Fresh and
frozen supply.

Carefully handled, processed and packed to maintain quality, whether fresh or frozen.

Our Operations

Operations
in London.

Our base at Billingsgate Market, London supports efficient operations and reliable supply to our trade partners.

Our Range

Everything we bring in, by the catch.

Fresh and frozen fish, crustaceans and cephalopods, packed to the buyer's own specification. Browse the core of our range below. If you don't see the line you need, ask us.

Fish

A wide variety of species, from popular to specialist fish.

✦Crustaceans

Prawns, shrimp, crabs, lobsters and more.

◉Cephalopods

Squid, octopus, cuttlefish and other cephalopods.

Why Trade Buyers Partner With Us

Built for dependable seafood supply.

From sourcing and quality control to communication and documentation, we make every order straightforward and dependable.

Reliable Supply

Consistent, year-round sourcing built on direct relationships with established suppliers, so your order lands the same way every time.

See how it works

Checked Quality

Our products are inspected and verified at every stage before dispatch, ensuring they meet your specifications and international standards.

Learn about our quality process

Responsive Service

A dedicated team for clear and quick communication throughout every order, from enquiries and custom cuts to last-minute requirements.

Get in touch

Documentation & Compliance

The required documentation accompanies each consignment for smoother international trade and delivery.

See our standards

How It Works

From source to supply.

Sourced

Seafood selected from trusted suppliers worldwide.

Prepared

Cleaned, cut and packed to meet customer requirements.

Cold Chain

Temperature-controlled handling throughout the supply chain.

Delivered

Reliable distribution to customers across Europe.

Sustainability

The sea isn't ours to keep.

We source only from licensed, traceable operations, never from anything that puts stock or habitat at risk.

Sustainable sourcing today means there's still a healthy ocean to fish from tomorrow, and a supply your business can keep counting on.

Quality & Standards

Quality at every stage.

From handling and temperature control to documentation and traceability, quality is built into every shipment.

Our food safety controls follow HACCP principles at every stage, from receiving and processing to packing, so each consignment leaves us safe, clean and consistent.

Learn about our HACCP process

Our products are kept in a continuous temperature-controlled environment from processing to delivery, ensuring freshness and quality at every step.

Learn about our cold chain process

Every shipment travels with the documentation required for international trade, including the EU health certificate, so paperwork never slows down delivery.

See how shipments are documented

Each consignment can be followed from its source through to your supply chain, giving you full visibility of where your seafood has come from.